Everyone needs to have their vices. One of mine has always been potato chips. Not the wavy kind, nor flavored, but the kind that my grandfather delivered from a truck. P o t a t o C h i p s. Wise potato chips were what he delivered, but as I moved down the east coast of the U.S., I couldn't always find Wise potato chips, so I settled. I settled for the plain, original chips of other potato chip manufacturers.
Until now. One day, there was a new comer on my market's shelf. Krunchers. Kettle cooked chips. Um, waistine, shhhh! There was a 'try me free' sticker on the bags. There was a flavor, in a purple bag, that called to me. Sweet Hawaiian Onion. I was daring. I bought the bag. I liked them. The nice people over at Krunchers did the right thing. I mailed in the form, with my receipt. They sent me a coupon for a free bag, and two coupons for $1 off future purchases. Those marketing people, they're evil! My waistline doesn't thank them, but my tastebuds do!
Think folded over, crunchy, kettle cooked chips. Loaded with flavor. Think about your favorite onion dip. Think about tweaking the sweetness. Now, imagine having that flavor baked into the chips.
Those coupons? They're gone, spent. The kind folks over at Publix had the chips on sale, for a while.
How do you get your crunch on?
* I was not compensated in any manner for this publication. I bought the chips, including rebates and coupons, with my own money.